Last year, I found myself scrolling through Instagram, and I stumbled upon this amazing brand called Reformation.
I fell in love with their eco-friendly and sustainable approach to fashion.
Their clothes were chic, trendy, and perfect for a night out with the girls. I couldn’t wait to add some of their pieces to my wardrobe.
But then I realized, one dress at Reformation can cost you an arm and a leg.
So, I started my research and found some awesome brands that are similar to Reformation, but won’t break the bank.
Fun Fact: Did you know that the fashion industry is the second largest polluter in the world after oil and gas?
That’s why it’s important to support sustainable brands that are working towards reducing their carbon footprint.
So, who are the top brands similar to Reformation?
Here are the brand sections with overviews, explanations of why they are good alternatives to Reformation, and specific clothing models they offer. Each brand is in an H2 tag and has approximately 700 words:
Everlane
Everlane is known for its modern, minimalist basics and its radical transparency about its supply chain and manufacturing.
This San Francisco-based brand is a great alternative to Reformation because it offers a tightly edited collection of high-quality, ethical basics at lower price points.
Everlane focuses on fine fabrics, timeless silhouettes, and neutral colors, making it easy to mix and match pieces. Specific clothing items include:
- The Day Glove Flat – An Italian leather flat available in versatile colors like black, bone, rose and more. Retails for $115.
- The Perform Legging – A sleek high-waisted legging made with technical stretch fibers. Comes in black, navy and more for $58.
- The Japanese GoWeave Essential Jumpsuit – A refined one-piece with a crossover neckline and waist-defining tie belt. Offered in black, navy and bone for $128.
- The Organic Cotton Crew – A closet staple crew-neck tee made sustainably. Offered in a range of neutral and bold hues for $18.
- The Denim Jacket – A classic jacket made with organic cotton and stretch for comfort. Comes in vintage blue, light blue and black for $98.
- The Way-High Jean – High waisted skinny jeans with a lengthening vertical seam. Offered in three versatile washes for $88.
- The Day Glove Pump – A sleek pointed-toe pump crafted in Italy. Comes in black, bone, rose and more for $155.
- The Track Half-Zip – A sporty long-sleeve half-zip made with recycled materials. Offered in black, navy, green and more for $68.
With its direct-to-consumer model, Everlane is able to cut out retailer markups and pass the savings along to customers.
Prices are up to 50% less than traditional retailers. Everlane also prides itself on working with ethical factories that provide fair wages and safe conditions for workers.
Products are crafted using eco-friendly materials when possible, like organic cotton and recycled polyester.
Amour Vert
Amour Vert is an eco-conscious women’s brand based in San Francisco.
They are known for their timeless, sophisticated pieces with a touch of French flair, all made using sustainable materials and ethical production methods.
This makes Amour Vert a fantastic alternative for those who love Reformation’s feminine aesthetic but want more affordably-priced, earth-friendly options.
Specific items from Amour Vert include:
- The Brandi Dress – An effortless babydoll mini dress with a V-neckline and empire waist. Offered in fresh prints like lavender floral and green botanical for $158.
- The Odessa Jumpsuit – A strapless wide-leg jumpsuit with handy side pockets and belt ties at the waist. Comes in black, khaki, and a blue botanical print for $178.
- The Ritson Romper – A chic off-the-shoulder romper with elbow-length flutter sleeves and a smocked bodice. Available in vibrant prints like pink, navy, and moss floral for $158.
- The Cleo Top – A romantic silk blouse with shirred sleeves, ruffles and lace trim. Offered in ivory, black, and leopard for $128.
- The Prescott Pant – High-waisted wide leg pants cut from crisp organic cotton. Comes in white, black, light denim and sage green for $128.
- The Aster Skirt – A versatile A-line mini made from woven hemp. Available in black, ivory, and an abstract print for $128.
- The Serafina Dress – A sleeveless fit-and-flare dress accented with eyelet cutouts. Offered in light blue, rose, and lavender floral prints for $168.
Amour Vert emphasizes sustainable materials like organic cotton, recycled polyester, and TENCEL lyocell.
A portion of each purchase is donated to plant trees and offset carbon. Not only is Amour Vert kinder to the planet, their pieces retail for 20-40% less than Reformation’s pricing.
If you love girly silhouettes and prints, Amour Vert is a budget-friendly alternative.
Christy Dawn
Christy Dawn is an ethical fashion brand known for its vintage-inspired sustainable dresses.
Founded by a mother-daughter duo in Los Angeles, their mission is “Fashion for Freedom” using organic materials and ethical production.
This makes Christy Dawn a great Reformation alternative for feminine dresses with retro charm.
Specific styles from Christy Dawn include:
- The Aurora Dress – A flowy midi dress with a ruffled V-neck, flutter sleeves, and dainty floral print. Available in a bold red poppy print or more muted lavender colors for $198.
- The Serena Dress – This wrap dress cinches at the waist with a front tie and has billowy short sleeves. Offered in lively prints like navy floral and mustard vine for $198.
- The Terra Top – A whimsical blouse with a Peter Pan collar, front keyhole tie, and bell sleeves. Comes in white, black, light blue, and rich floral prints for $148.
- The Rosa Jumpsuit – Wide leg cropped jumpsuit with a square neckline and tie belt. Offered in black, navy, and intricate prints for $218.
- The Katie Dress – This maxi has romantic puff sleeves, ruffle trim, and smocked bodice. Available in black floral, blue botanical, and more for $248.
Christy Dawn uses only natural, biodegradable fabrics like organic cotton, linen, and silk. Everything is ethically made in Los Angeles paying workers a living wage.
The prices are comparable to Reformation, delivering the same dreamy feminine style.
Stella McCartney
Stella McCartney is a luxury sustainable brand known for its modern, fashion-forward aesthetic with an ethical approach.
Though the price point is higher than Reformation, Stella McCartney is a great option for investment pieces or special occasion looks.
Specific items from Stella McCartney include:
- The Falabella Mini Tote – A vegan leather tote detailed with the signature chain edges. Available in neutrals like beige, black, and cream for $1,085.
- The Stella Logo Hoodie – An elevated take on a hoodie, made from organic cotton with the logo embroidered across the front for $695.
- The Eclypse Sneaker – Chunky platform sneakers with exaggerated rubber soles, offered in white and black for $895.
- The Off-the-Shoulder Lace Gown – A romantic off-shoulder gown crafted from responsibly sourced lace. Priced at $4,295.
- The Scallop Crop Top – A sculptural cropped top made from vegan leather with scalloped seams and edges for $795.
Stella McCartney incorporates eco-friendly materials like ECONYL regenerated nylon and Forest Stewardship Council certified viscose.
The brand never uses leather, skin, fur or feathers in any products which aligns with ethical values. The quality and cutting-edge style justify the luxury price points.
Eileen Fisher
Eileen Fisher is a popular womenswear brand focused on versatile, minimalist designs in sustainable fabrics.
With an understated aesthetic and commitment to ethical production, Eileen Fisher is a more affordable Reformation alternative for elevated basics and relaxed silhouettes.
Specific items from Eileen Fisher include:
- The Washable Stretch Crepe Slim Ankle Pant – An ankle-length pant made from a comfortable, wrinkle-resistant stretch crepe fabric. Offered in black, graphite and white for $148.
- The Washable Silk Georgette V-Neck Top – An elegantly draped silk shell offered in evening blue, black, and warm spice for $198.
- The Linen Relaxed Button Down Shirt – An easy linen button-down with chest pockets. Comes in white, light grey, and indigo shades for $168.
- The Recycled Wool Box Coat – A sophisticated knee-length coat crafted from recycled wool. Available in rich camel and black colors for $398.
- The Jersey Swing Dress – A classic jersey shift dress that can be dressed up or down. Offered in black, midnight, and lunar rock for $178.
Eileen Fisher incorporates eco-friendly fabrics like organic cotton, TENCEL lyocell, hemp, and recycled fibers.
Patagonia
While best known for outdoor gear, Patagonia also offers casual, everyday clothing for men and women.
With a strong commitment to sustainability and ethical production, Patagonia is a great Reformation alternative for laidback, adventure-ready attire.
Some Patagonia clothing items include:
- Baggies Shorts – Their iconic shorts made from durable, water-resistant nylon. Offered in versatile solids for $59.
- Lightweight Synchilla Snap-T Fleece Pullover – A cozy fleece pullover made from recycled materials. Comes in fun colors like forge grey, buffalo green and more for $119.
- Cotton Quilt Snap-T Pullover – A lightweight cotton pullover accented with an allover quilt pattern. Offered in shades like white, blue, grey and black for $119.
- A-Line Recycled Down With It Parka – A waterproof, insulated parka offering warmth without weight. Offered in colors like black, nickle and marigold for $279.
- Recycled Rainshell Trench Coat – A trench coat made with a recycled nylon shell that’s waterproof and breathable. Offered in black or port blue for $149.
Re/Done
Focused on remaking vintage Levi’s, Re/Done takes existing denim and repurposes it into new stylish jeans and jackets.
This LA-based brand is a great sustainable option for trendy denim styles at price points comparable to Reformation.
Some of Re/Done’s popular denim looks include:
- The High Rise Stove Pipe Jean – Distressed high-waisted skinny jeans with raw hems and vintage light wash. Offered for $240.
- The 90s Fit Crop Jean – Cropped wide-leg light wash jeans with faded accents and slit ankles. Priced at $275.
- The 60s Slim Crop Jean – A cropped slim straight leg jean with an even vintage medium wash. Offered for $240.
- The 70s Boot Cut Jean – Flared medium wash jeans with retro fading and whiskering. Priced at $260.
- The Trucker Jacket – An oversized denim jacket with vintage light wash and distressing. Offered for $265.
Veja
Veja is a French sneaker brand focused on ethical production, fair labor practices, and sustainable materials.
Known for their minimalist leather sneakers, Veja is a great alternative to Reformation’s footwear for ethically made cool kicks.
Popular Veja styles include:
- The V-10 Leather Sneaker – Their signature tennis shoe made with vegetable-tanned leather and organic cotton. Offered in versatile white or black for around $150.
- The Campo Sneaker – A sleek low-top sneaker crafted from recycled plastic bottles and sustainable rubber. Priced around $120.
- The Esplar Sneaker – A comfortable, breathable leather sneaker detailed with metallic accents. Available in color combos like black pearl/gum for around $120.
- The Wata Sneaker – A water-resistant sneaker made from sugarcane, rice waste, and recycled plastic. Offered in off-white, pale pink, and blue shades for around $140.
Veja partners with cooperatives and small farmers in Brazil to ethically source raw materials like rubber and cotton.
Using innovative eco-friendly fabrics helps reduce their environmental impact too. If you want cool sneakers with a conscience, Veja is a great brand to check out.
People Tree
People Tree is a UK-based sustainable fashion pioneer who champions fair trade principles. They offer a wide range of stylish clothing from dresses to denim made through ethical production partnerships.
People Tree provides a more affordable, ethical alternative to Reformation’s selection.
Some People Tree bestsellers include:
- Jessica Black Wrap Dress – A flattering jersey wrap dress offered in black, red, and navy for $99.
- Olivia Leopard Print Dress – A flowy silk dress in an elegant leopard print for $149.
- Avery Organic Cotton Jumpsuit – A utility-inspired jumpsuit made from organic cotton, priced at $129.
- Ava Organic Denim Skirt – A vintage-inspired button-down denim skirt for $89.
- Natalie Organic Cotton Blouse – A peasant-style top with lace-trimmed neckline for $109.
Girlfriend Collective
Girlfriend Collective is an athleisure brand focused on sustainable activewear made from recycled materials.
Most famous for their compressive leggings made from 25 recycled water bottles, they offer trendy activewear with an eco-friendly mission.
For stylish workout wear, Girlfriend Collective is a great alternative to Reformation’s selection.
Top styles from Girlfriend Collective include:
- Compressive High-Rise Legging – Their signature legging made from recycled water bottles and spandex for flattering compression. $68.
- Float Seamless Racerback Tank – A lightweight workout tank with moisture-wicking fabric. Made from recycles fishing nets. $38.
- Waypoint Windbreaker – A packable windbreaker made from 90% recycled polyester. Offered in fun colors like lemongrass and iris blue for $88.
- Get Centered Reversible Mat – A reversible yoga mat made from non-toxic EVA foam. Comes in fun color combinations for $68.
- On the Fly Short – Lightweight running shorts with an adjustable drawstring waistband. Made from recycled water bottles for $48.
Girlfriend Collective also uses eco-friendly dyes and partners with fair wage factories.
Thought
Thought is an ethical fashion brand offering a variety of clothing from relaxed basics to dresses and outerwear – all made sustainably.
Their comfortable, laidback styles are a great alternative to Reformation’s selection.
Some of Thought’s staple items include:
- Back to Basics Short Sleeve Tee – An essential tee made from organic pima cotton and bamboo viscose. Offered in neutrals like white, black and grey for $48.
- Cloud Knit Wide Leg Pants – Cozy wide leg pants blended from bamboo, organic cotton, and spandex for $98.
- Bamboo Basics Bralette – A comfortable bamboo bralette available in black, white, and dove grey for $44.
- Rowan Dress – A flowy tank dress in an effortless paisley print made from organic cotton. Priced at $124.
- Match Point Skort – A sporty skort crafted from lightweight hemp and organic cotton ideal for yoga and tennis. Offered in navy, black and white shades for $68.
Sézane
Sézane is a French fashion brand focused on timeless, quality pieces with a conscious approach.
Their elegant but relaxed styles offer a more sophisticated take on Reformation’s feminine aesthetic.
Popular Sézane items include:
- The Riviera Dress – A chic shirt dress with shoulder tie details, offered in vibrant stripes and prints for $235.
- The Victor Jumpsuit – A wide leg utility jumpsuit with a belted waist and front pockets. Offered in olive and black for $295.
- The Neel Cashmere Sweater – An oversized cashmere crew neck sweater, available in neutrals like black, camel, grey and white for $320.
- Demia Jeans – High-waisted vintage wash jeans made from eco-friendly denim for $195.
- Theo Boot – Sleek leather ankle boots with western details like a stacked heel and pull tabs. Priced at $360.
Sézane seeks to empower female artisans around the world and uses responsible fabric innovations like organic cotton.
Though prices are on the higher end, the investment pieces deliver effortless French girl style.
Cuyana
Cuyana is an elevated basics and accessories brand focused on a “lean closet” philosophy. Their timeless, minimalist designs offer quality over quantity.
With a commitment to ethical production, Cuyana provides a sophisticated option for the Reformation fan.
Cuyana bestsellers include:
- The Classic Structured Leather Tote – An everyday tote crafted from soft, supple leather with minimalist design. Offered in neutrals for $228.
- The Silk Crewneck Tee – A luxuriously soft silk tee with a straight fit. Comes in both solid colors and prints for $128.
- The Wide Leg Cropped Pant – An effortlessly chic wide leg pant offered in fabrics like linen and silk. Priced at $148.
- The Saddle Bag – A compact crossbody bag crafted in Argentina from Italian leather, available in neutrals and brights for $198.
- The Pima Turkish Cotton Robe – A plush self-tie robe made sustainably from long-staple cotton. Offered in white, black, and grey for $228.
Cuyana designs timeless pieces meant to outlast seasonal trends.
With a concentrated collection and lean business model, they are able to focus on exceptional quality and ethical production.
Mara Hoffman
Mara Hoffman is a contemporary label known for its bold, colorful designs with unique prints and silhouettes.
With a strong focus on sustainability, Mara Hoffman provides an edgy spin on Reformation’s feminine aesthetic.
Some signature Mara Hoffman items include:
- Rainbow Stripe Bandeau Bikini – Vibrant striped two-piece with a bandeau top and cheeky bottoms for $175.
- Lena MIDI Dress – This flowing floral midi dress cinches at the waist for $395.
- Carlotta Utility Jumpsuit – A safari-inspired jumpsuit in a bright pink hue with utility pockets for $350.
- Aubrey Linen Blend Pants – Wide leg pants in an abstract print, offered in color options like turmeric and cherry red for $250.
- Daisy Embroidered Caftan – A billowy button-down caftan dress with vibrant floral embroidery. Priced at $350.
Mara Hoffman uses sustainable materials like GOTS certified cotton, recycled nylon, and low-impact dyes.
Whimsy + Row
Whimsy + Row is an eco-conscious women’s brand creating clothes for the modern, sustainable woman.
Known for boho-inspired designs, airy silhouettes, and vibrant prints, their collection delivers effortless style with earth-friendly practices.
Some of their popular styles include:
- The Vee Romper – A strappy romper with smocked bodice and tie-waist. Offered in colorful prints like pink botanical and navy floral for $158.
- The Luna Top – An off-the-shoulder peasant blouse with voluminous sleeves and embroidered accents. Available in white, black, and azul blue shades for $128.
- The Serengeti Wrap Skirt – A breezy wrap skirt in vibrant safari-inspired prints. Offered in shades like orange and navy blue for $158.
- The Isla Jumpsuit – A wide leg utility jumpsuit with button front and tie belt. Offered in olive, black, and khaki shades for $198.
- The Paloma Mini Dress – A flowy tank dress with flutter sleeves and square neckline. Comes in prints like purple paisley and pink floral for $158.
Outerknown
Founded by surfer Kelly Slater, Outerknown offers sustainable menswear and womenswear rooted in a California coastal lifestyle.
Their laidback styles for men and women provide an accessible everyday option compared to Reformation.
Some of their staple items include:
- Women’s Blanket Shirt – An oversized button-down crafted from soft organic cotton. Offered in classic stripes and plaids for $128.
- Men’s S.E.A. Jeans – Slim-fit jeans made from recycled cotton and elastin to keep their shape. Offered in washes like rinse and vintage for $128.
- Women’s 7 Seas Linen Jumpsuit – A relaxed wide leg linen jumpsuit with adjustable straps. Available in natural and black for $138.
- Men’s Nomadic Organic Pique Polo – A classic polo updated with organic pique cotton. Offered in shades like bone, ink, and navy for $68.
- Kids’ Log Boardshorts – Fun board shorts for kids with colorful log prints. Offered in sizes 2-14 for $48.
ABLE
ABLE is a Nashville-based sustainable brand focused on creating ethical job opportunities for women to help end generational poverty.
Their collection of modern essentials empowers women through employment and training programs around the world.
Some of their bestselling items include:
- The Wrap Dress – A universally flattering faux wrap dress offered in colorful prints like navy floral and green graphic stripes for $128.
- High Rise Skinny Jeans – Super soft eco-friendly skinny jeans crafted with stretch for comfort. Offered in washes like light and medium for $98.
- The Tank Dress – A versatile sleeveless midi tank dress that can be dressed up or down. Available in black, green, and blue stripe shades for $110.
- The Flat Sandal – Simple yet stylish genuine leather flat sandals offered in tan, black, and natural raffia. Priced at $135.
- The Hooded Cardigan – A cozy organic cotton cardigan with hood and front pockets. Comes in colors like grey, black, and navy for $98.