19.5 Brands Similar to Levi’s That You’ll Love

As you know, I’m absolutely obsessed with finding the perfect pair of jeans.

While Levi’s will always have a special place in my heart, I realized there are so many other great denim brands out there that deserve some love.

So in today’s post, I’m sharing 17 awesome brands that are similar to Levi’s in terms of quality, style and price point.

Get ready to meet your new favorite jeans!

Now, before I get into the list, let me tell you a little story.

Last year, I was on the hunt for a new pair of jeans for my friend’s wedding.

I headed to the mall with every intention of grabbing my usual Levi’s.

But when I got there, I decided to step out of my comfort zone and try some other brands.

I spent hours in the dressing room testing out different fits and fabrics.

To my surprise, I ended up falling in love with a pair of jeans from Madewell that fit me like a glove!

The fabric was supersoft with the perfect amount of stretch, and the vintage high-rise fit was so flattering.

I felt like a million bucks.

It just goes to show, you never know what you’ll find when you branch out and give other labels a chance.

You could discover your new favorite pair, just like I did!

So if you’re looking to expand your denim horizons beyond Levi’s, keep reading!

I’ll share which brands stack up in terms of fit, quality, style and affordability.

I’ll give you the scoop on their most popular styles and fabrics so you can find your perfect pair!

Wrangler

When you think of Wrangler, you probably picture cowboys and rodeos. But this heritage brand has expanded way beyond its western roots.

Wrangler makes high-quality denim in modern fits for men and women. And the price point is very comparable to Levi’s, making them a great alternative if you’re looking to switch up your denim style.

One of their most popular styles is the Wrangler High Rise Jegging – it comes in a range of washes and incorporates stretchy denim for a legging-like fit that’s still jeans.

I have a pair and love the tummy control top and versatility – I can dress them up or down! Wrangler also uses fun vintage-inspired details like embroidered back pockets to give their denim unique character.

If you want quality jeans with a touch of western flair, Wrangler has you covered.

Madewell

Madewell has earned a reputation for making great women’s jeans. They have a vintage, laidback vibe similar to Levi’s.

And they use premium denim with a touch of stretch for a flattering, comfortable fit. I’d recommend Madewell for ladies who like the look and feel of Levi’s but want to try a new brand.

The Madewell Curvy Skinny is one of their best-selling styles because it caters to curvy figures without GAPing at the waist.

I also love their distressed styles, like the Ripped Stonedale Wash jeans made from soft Denimflex fabric – the ragged hems and faded wash give them that perfect worn-in look.

Madewell’s size range is really inclusive too, from 00 to 32. So you can find your ideal fit no matter your shape. If you’re a Levi’s lover, Madewell is definitely worth a try.

Gap

It may not be the most exciting choice, but Gap denim delivers when you want a reliable pair of jeans at an affordable price.

They offer classic and on-trend styles similar to Levi’s mainline collections. Gap uses comfortable stretch denim and frequently runs sales, so you can easily stock up on denim staples.

The Gap High Rise Cheeky Straight is one of their most popular fits – it sits higher on the waist with a looser, vintage-inspired straight leg.

I also love their Powersoft denim, which uses performance fibers to flex and move with you.

And Gap’s maternity selection is great if you’re expecting. With constant deals, you can build your entire denim wardrobe for less.

Old Navy

Similarly to Gap, Old Navy is a dependable source for inexpensive denim in a range of classic and current styles.

The fits are designed to be flattering and comfortable. So if you want Levi’s quality without the higher price tag, Old Navy is worth checking out.

Their Rockstar Jeans are a best-seller thanks to the tummy-slimming stretch fabric and curve-loving fit. I also recommend their swingier Stevie Straight Jeans if you prefer a more relaxed style.

And their maternity denim range is stellar – the full-panel Secretly Slimg jeans are perfect for bump-friendly wear. At just $30 a pop, you can refresh your denim selection each season without breaking the bank.

Uniqlo

Japanese retailer Uniqlo has gained a cult following for their affordable, quality basics – especially denim.

They offer slim and relaxed jeans in a variety of washes, similar to Levi’s. Uniqlo’s denim uses advanced stretch fabric that sculpts your body.

And the prices are hard to beat. The signature Uniqlo Stretch Selvedge style gives you that premium denim look without the designer price tag.

I’m also a big fan of their Ultra Stretch styles made with elastic fibers for maximum flexibility and comfort. Uniqlo’s sizing runs small, so size up for the perfect fit. With timeless styling and innovative fabrics, Uniqlo is my go-to for budget-friendly denim.

Everlane

For ethically-made basics, Everlane is a great choice. Their denim has a clean, minimalist look reminiscent of Levi’s.

Everlane jeans are made with premium Japanese fabrics. And they feature flattering fits, like the popular ’90s cheeky jean inspired by vintage Levi’s. Give them a try for elevated essentials.

I live in their ’90s Straight Leg jean – the high waist and loose fit are so flattering, while the light wash gives them a vintage vibe.

Their cotton styles feature an innovative technique that reduces water usage by 98% compared to conventional denim. If sustainability is important to you, Everlane delivers.

Topshop

While Topshop may be best known for trendy clothing, their denim range offers plenty of wearable, vintage-inspired styles à la Levi’s.

And they use technology to create smoothing, sculpting fabrics. So you can count on Topshop jeans for stylish washes and perfect fits.

The Jamie jeans are a longtime bestseller thanks to their curvy hip and thigh flattery.

I also recommend the Molly jeans made with power-stretch fabric that slims and smooths lumps and bumps. Topshop offers an impressive range of lengths, including classic, tall and petite so you can get the ideal inseam.

Abercrombie

Abercrombie has come a long way since the over logo’d days of the ’90s. Today, their jeans offer cool washes and modern fits similar to Levi’s premium lines.

Abercrombie uses high-stretch fabrics for added comfort. And the details give their denim a luxe feel, at a fraction of the designer price.

The Curve Love jeans are my go-to from Abercrombie – they sit higher on the waist to prevent gaping and feature built-in tummy control.

I’m also a big fan of their ’90s relaxed straight leg styles, which give that ideal slouchy-but-not-baggy fit. With trendy yet wearable washes, Abercrombie has definitely upped their denim game.

NYDJ

NYDJ (Not Your Daughter’s Jeans) made a name for itself by revolutionizing women’s denim. Their jeans use patented slimming technologies for a flattering fit.

The styles are versatile and sophisticated – an affordable substitute for Levi’s premium denim. If you want jeans that slim and sculpt, NYDJ is worth a try.

Their signature Marilyn style slims your hips and thighs while accentuating your curves in all the right places.

I also love their pull-on styles like the Sheri jean – they have an elastic waistband for comfort but still look polished. NYDJ caters to women of all ages, so you can find your perfect fit.

DL1961

This premium denim brand uses sustainable production methods and revolutionary fabrics.

Their Ambassador jeans are even made with renewable fibers from eucalyptus trees! DL1961 offers modern, versatile styles comparable to Levi’s.

If environmental impact is important to you, check out their selection.

The Emma style is my personal fave – made from their lightweight DLX fabric, they have the perfect amount of stretch and keep their shape all day long.

I also appreciate that DL1961 offers their denim in a range of inseams from petite to long. And their maternity jeans like the Giselle are perfect for expecting moms.

Articles of Society

For trendy, fashion-forward denim, Articles of Society should be on your radar. Their jeans tick all the same boxes as Levi’s in terms of fit, quality and range of styles.

But they have a decidedly modern, sexy vibe. If you want to give your denim collection a stylish update, they’ve got you covered.

I always get compliments when I wear their Sophie crop flare jeans – the released hem and kick of the flare is so flattering.

And their skinny styles, like the Abby jean, are fitted through the hip and thigh but stretchy enough for all-day wear. Articles of Society offers all the latest denim trends at affordable prices.

7 For All Mankind

While pricier than Levi’s, 7 For All Mankind denim offers top-notch fabrics and expert craftsmanship. Their jeans have an impeccable fit that flatters your shape.

And they use advanced stretch and recovery technology. So you get the comfortable feel of your favorite worn-in Levi’s, right out of the box.

The Dojo jean is one of their most popular thanks to the contouring stretch fabric that lifts and sculpts.

I’m also a fan of their b(air) denim collection made from super soft, breathable Tencel – it’s perfect for hot summer days. With innovative washes and luxe details, 7 For All Mankind takes denim to the next level.

Joe’s Jeans

Joe’s Jeans offer premium denim essentials in a range of flawless fits. Their fabrics and attention to detail give their jeans a designer feel.

But the prices are generally lower than high-end brands like 7 For All Mankind. If you want an affordable step up from Levi’s, Joe’s is a great in-between choice.

The fan-favorite Honey jean has the ultimate curvy fit to accentuate your shape.

I also love their cropped flare styles, like the Provocateur jean – they give you that ’70s vibe in a modern silhouette. Joe’s range includes tall and petite sizes too. So you can find that bespoke fit at ready-to-wear prices.

Lucky Brand

Lucky Brand jeans have a laidback, SoCal vibe that’s similar to Levi’s roots. Their fits are flattering and versatile enough for daily wear.

And they use high-quality fabrics with just the right amount of stretch. If you want denim with effortless cool, check out Lucky.

The Brooke jean is one of Lucky’s top sellers – the mid-rise waist is universally flattering and the fabric has the worn-in softness of your fave vintage pair.

I’m also obsessed with their colored denim, like the gorgeous Marina blue and the olive Charlie utility jeans. Lucky Brand brings the Cali spirit to your jeans game.

Hollister

Like sister brand Abercrombie, Hollister has moved past its overly logo-centric roots. Now their jeans offer the latest styles and coolest washes.

Hollister uses advanced stretch fabrics and premium finishes. So you get that authentic lived-in feel – without the high price tag of designer denim.

Their Ultra High Rise Mom jeans are a hit for the vintage-inspired waist and loose, slouchy fit.

I also recommend their shaping Super Skinny styles – they use compression fabric to slim and smooth. Hollister’s size-inclusive range has options for all body types.

American Eagle

American Eagle makes quality denim that can rival pricier brands.

Their jeans come in a variety of modern and vintage-inspired fits. And they use innovative stretch denim that shapes and supports your body.

For flattering, comfortable jeans, American Eagle is a winner. Their highest-rise jean is the AE Maximum Flex Curve, featuring a 10.5″ rise that eliminates gaps at the waist and hips.

I’m also obsessed with their mom jean collection – the Loose Taper style has that cool baggy ’90s vibe. No matter your style, AE has the perfect jean waiting for you.

Paige

Paige denim fits and feels like your favorite pair of broken-in Levi’s right off the rack. They use the latest fabrics and technology to achieve that comfy, lived-in feel.

And their range includes everything from vintage recreations to trendy silhouettes. For upscale denim that feels like an old friend, try Paige.

The Hoxton style is beloved for its authentic high rise and straight leg – it’s like you raided your mom’s vintage Levi’s closet. I’m also a devoted fan of their ultra-soft Transcend fabric used in jeans like the Margot crop. Paige nails that sweet spot between timeless and trendy.

Agolde

If you love the vintage vibe of Levi’s but want an elevated, modern take, Agolde is a fantastic brand to try.

Founded in Los Angeles, Agolde draws inspiration from denim’s roots in the American west while giving their jeans a contemporary, fashion-forward edge.

Their fits are flattering and on-trend, made from premium fabrics woven in Italy. Prices are on par with premium brands like 7 For All Mankind or Mother Denim.

One of Agolde’s signature styles is the Criss Cross Upsize jean, featuring a relaxed straight leg and crisscross hook-and-eye closures up the front.

This minimalist take on the classic five-pocket jean oozes effortless California cool. I also adore their sculpting high-rise styles like the Pinch Waist Crop, which cinches you in at the waist and elongates your legs with a cropped hem.

Agolde uses luxe fabrics like supernaturally soft stretch denim and rigid, vintage-looking raw denim that molds beautifully to your shape. Details like frayed hems and destroyed effects give their jeans that perfectly imperfect feel.

While Agolde’s vibe is laidback, their commitment to quality and ethical production is serious business. They partner with the best Italian mills and manufacturers to create durable, eco-conscious denim.

Agolde also builds sustainability into their business, using recycled packaging and upholding fair labor standards.

So you can feel good about rocking their cool styles. If you want denim that’s equal parts vintage inspiration and forward-thinking design, Agolde should be on your radar.

Frame

Hailing from Los Angeles, Frame marries a minimalist Scandinavian aesthetic with effortless West Coast vibes in their line of luxe denim essentials.

The brand has earned a loyal following from fashion insiders and celebs for their impeccable fit, innovative fabrics and elegant silhouettes.

While the price point is higher than entry-level brands, Frame jeans emit that designer sensibility for hundreds less than true luxury denim.

One of their signature styles is the Le High Straight jean, featuring a timeless high-rise waist and slightly relaxed leg for a tailored yet laidback look.

Frame is also known for their denim fabrics using TENCELTM Lyocell made from sustainably sourced wood pulp. The fabric has a beautiful drape and softness that makes their jeans feel broken-in right away.

Details like frayed hems and raw edges, curved waistbands and contoured rear pockets give Frame’s basics that covetable model-off-duty nonchalance.

Beyond impeccable design, Frame places importance on responsible production methods and ethical manufacturing.

They also focus on inclusive sizing, offering their styles in an extensive range to suit more body types. For fashion-savvy denim with a conscience, Frame is a sound investment that you’ll wear for countless seasons to come.

Mother Denim

Los Angeles-based Mother Denim has earned a diehard following for their flawless fits, innovative fabrics and effortlessly cool vibe.

Their jeans emulate the laidback attitude of quintessential vintage Levi’s, while feeling completely fresh and modern.

Prices reflect the premium quality, hovering around $200 a pair on average. But devotees say their Mother jeans are worth every penny thanks to the exceptional craftsmanship and eye-catching details.

The Looker is one of Mother’s most popular styles, featuring a lean, tapered leg and extra high-rise waist. It comes in an array of super-soft, flexible fabrics like stretch cotton shantung that move with you.

Mother Denim is also known for their signature Fray Hem, with artfully deconstructed side seams that peek out under ripped knees and thigh holes.

Their abstract camo and leopard prints offer an edgy alternative to basic blues. And collaborations with brands like Hanes give Mother’s basics a playful, irreverent twist.

Beyond standout style, Mother uses ethical manufacturing practices and focuses on sustainability. They incorporate natural, recycled and regenerative fibers in select collections.

While the price exceeds entry-level brands, Mother Denim aims for transparency by sharing production costs. For vintage-inspired jeans with an adventurous spirit, discover why so many denim lovers are head over heels for Mother.

Citizens of Humanity

Citizens of Humanity denim offers that covetable vintage look in an array of modern, body-flattering fits. Founded in Los Angeles, the brand embodies the city’s laidback glamour and effortless cool.

Prices range from $150-$250, so expect premium quality on par with 7 For All Mankind or J Brand. Citizens of Humanity jeans give you that broken-in comfort right away thanks to their famously soft fabrics and flattering stretch.

The Emerson Slim Boyfriend jean is a brand bestseller, featuring a slouchy, relaxed silhouette balanced by a mid-rise waist.

I’m also obsessed with their 1970s-inspired high rise flares, like the Flower Power style made from supersoft EcoSoft stretch denim.

Citizens of Humanity is known for their signature shredding and distressing that makes each pair feel like a thrift-store find. They also incorporate groundbreaking sustainable practices like ozone washing and water recycling.

Attention to thoughtful details gives Citizens of Humanity denim an elevated feel. Contouring and shading on the back pockets create a lifted, rounder rear, while curved waistbands prevent gapping.

With endless wash options and inclusive sizing, you’re guaranteed to find your perfect vintage-inspired match. For effortless California style at accessible luxury prices, explore Citizens of Humanity’s selection.

Rag & Bone

New York-based Rag & Bone brings an urban, fashion-forward perspective to heritage American denim. Their collection of jeans and jackets feel at once perfectly curated and subversively cool.

Prices reflect the premium fabrics and precise tailoring, ranging from $200-$300 on average. Devotees of the brand say their Rag & Bone jeans mold to your shape flawlessly right off the shelf.

The Dre Slim Boyfriend jean is beloved for achieving that ideal relaxed-yet-flattering silhouette.

I also adore their crisp, high-waisted styles like the Nina, made from rigid stretch denim for structure that sculpts your shape.

Rag & Bone incorporates luxe details like laser-cut leather back patches and matte gunmetal hardware. Ombré dip-dying and Japanese Shibori tie-dyeing give their classic indigo wash a modern graphic edge.

Beyond impeccable design, Rag & Bone maintains thoughtful manufacturing practices. They’ve incorporated organic cotton, Tencel and recycled polyester in select collections.

While the price exceeds entry-level brands, you’re investing in artful design and premium craftsmanship.

If you gravitate toward fashion-forward style, Rag & Bone’s downtown cool offers the perfect contrast to quintessential Levi’s.

Top 15+ Levi’s Alternatives Ranked